Marketing Analysis Lululemon Manufacturers And Sells...

Introduction lululemon manufacturers and sells high quality running, yoga and training apparel. Lululemon was founded in 1998 and as of 2016 has 354 stores worldwide.Lululemon designs high end leggings that are lightweight and made to maximise comfort.They provide a wide range of colours , styles, materials and feels, to suit every individual.Different to other brands, they base their tights off feel and sensation to give the buyer a customized product. Leggings and all other products are sold exclusively in Lululemon stores only. The brand receives low cost free publicity through its brand ambassador program , which makes the brand visible throughout the community. Target Market Lululemon products are geared towards â€Å"sophisticated and†¦show more content†¦All of these things are telling you how you’re interacting with the world. For us, understanding sensation is really about understanding how your body is moving and what you make that mean†.The sensations include ;Held-in sensation , hugged sensation , naked sensation, reakaxed sensation , tight sensation. These sensations depend on the fabric used . Overall lululemon are providing a eccentric experience when a consumer is wearing their tights. The exact raw materials lululemon use to make their leggings is keep under strict confidentiality but the main fabric used is often released as it is a point of difference from other brands. The unique sensations the leggings provide all depends on the fabrics used. Lululemon employs designers that are designated to advancing fabric technology used in the creation of their leggings. These fabrics are Luon,luxtreme,swift, nulu,silverescent and nulux but no one knows how these fabrics are created or what other materials are used to prevent rival companies being able to created sensation fitted tights because it would eliminate the originality of their leggings.By employing these ingenious designers , it is an extra cost to lululemon so this also impacts the final high price the final product has. Lululemon s main competition are Nike and under armour they provide similar products that are of mid -high quality but do not include the unique fabrics lululemon produces but are well known established andShow MoreRelatedLululemon Business Strategy2016 Words   |  9 Pagesï » ¿ Lululemon was founded by Chip Wilson who took a commercial yoga class in Vancouver and was immediately drawn in to the concept. After spending many years in the surf, skate, and snowboarding business, he found yoga was performed using cotton clothing and this seemed inappropriate because it neither removed sweat adequately nor did it allow for maximum flexibility. Given his passion and expertise in technical athletic fabrics, he began a movement in yoga clothing where he relied on feedback fromRead MoreLululemon Athletica Inc.: Annual Report44040 Words   |  177 Pages1934| For the fiscal year ended January 29, 2012 OR     ¨ |TRANSITION REPORT PURSUANT TO SECTION  13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934| For the transition period from  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  to  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Commission file number 001-33608       lululemon athletica inc. (Exact name of registrant as specified in its charter)    ||| Delaware|  |20-3842867| (State or other jurisdiction of incorporation or organization)|  |(I.R.S. Employer Identification Number)| ||| 1818 Cornwall Avenue Vancouver

Energy Crisis - 2154 Words

An energy crisis is any great bottleneck) (or price rise) in the supply of energy resources to an economy. In popular literature though, it often refers to one of the energy sources used at a certain time and place. Causes Market failure is possible when monopoly manipulation of markets occurs. A crisis can develop due to industrial actions like union organized strikes and government embargoes. The cause may be over-consumption, aging infrastructure, choke point disruption or bottlenecks at oil refineries and port facilities that restrict fuel supply. An emergency may emerge during unusually cold winters due to increased consumption of energy. Pipeline failures and other accidents may cause minor interruptions to energy supplies.†¦show more content†¦It is therefore predicted that the UK may have regular blackouts like South Africa.[7] [edit] Social and economic effects Main article: Energy economics The macroeconomic implications of a supply shock-induced energy crisis are large, because energy is the resource used to exploit all other resources. When energy markets fail, an energy shortage develops. Electricity consumers may experience intentionally-engineered rolling blackouts which are released during periods of insufficient supply or unexpected power outages, regardless of the cause. Industrialized nations are dependent on oil, and efforts to restrict the supply of oil would have an adverse effect on the economies of oil producers. For the consumer, the price of natural gas, gasoline (petrol) and diesel for cars and other vehicles rises. An early response from stakeholders is the call for reports, investigations and commissions into the price of fuels. There are also movements towards the development of more sustainable urban infrastructure. {draw:a} {draw:a} In 2006, US survey respondents were willing to pay more for a plug-in hybrid car In the market, new technology and energy efficiency measures become desirable for consumers seeking to dec rease transport costs.[8] Examples include: In 1980 Briggs StrattonShow MoreRelatedEnergy Crisis in Pakistan4667 Words   |  19 PagesElectricity Crisis in Pakistan is one of the severe challenges the country is facing today. Electricity is essential part of our daily life and its outage has severely affected the economy and overall living of ours. Thousands have lost their jobs, businesses; our daily life has become miserable. Pakistan is currently facing upto 18 hours of electricity outage a day, is expected to face more if not dealt with in time. The purpose of this study is to analyze the nature of this crisis and to proposeRead MoreHow Energy Crisis Is A Crisis Of Human Development Essay1124 Words   |  5 Pages1 Introduction: Energy production of any country is the measure of its economy. No country can achieve high economic growth without producing sufficient energy. Production of energy crisis is a Greek word which means ‘decisive moment’. Crisis is declared when something has gone to a level where an action must be taken to avoid complete disaster ‘Energy crisis, takes place due to several reasons some of which are: increasing price of oil,power wastage ,less dams,incompitancy of exploration sectorRead MoreEssay on Solar Energy and the Energy Crisis769 Words   |  4 PagesSolar Energy and the Energy Crisis Abstract The energy crisis is a major problem in the United States. Solar energy can help alleviate this problem. Enough solar panels to fulfill the energy needs of the entire United States would take up 27,347 km2 and cost almost 17 trillion dollars. Therefore, although there is enough space for all those solar panels, the economic cost is far too great. However, solar power can be phased in gradually. Solar Energy 3 Solar Energy: Can It Solve the EnergyRead MoreThe Energy Crisis Of Oil Essay1320 Words   |  6 Pagesis used to describe the global maximum in crude oil production which is predicted to occur in the near future. Once this maximum has been reached, global oil production will begin to forever decline afterwards, leading the world into a catastrophic energy crunch that could cripple our economy. Oil will become more difficult to extract, therefore making it more expensive as nations compete for the declining supply. The failure of economies to adapt to the staggering cost of oil will eventually killRead MoreEssay on Energy Crisis1570 Words   |  7 PagesEnergy Crisis Energy is important to our nation for many reasons. It is a key economic driver. It offers new market opportunities for business. Providing energy to our nation has been an exciting challenge in recent years. Many changes have been constant throughout that period. The past tells Americans that predicting the specifics of the energy future for our nation with great accuracy would be unlikely. Americans get their energy from different types of resources. With all the differentRead MoreThe Energy Crisis Of Nuclear Energy1334 Words   |  6 Pagestheir energy crisis. A study conducted in 2009 states that nuclear energy prices for electricity is $0.21/kWh, while wind power energy and solar photovoltaic panels can cost only $0.05-0.10/kWh (as cited in Shrader-Frechette (2011 p103)). The price comparison between energy sources show that nuclear energy is not the only effective option to solve the energy crisis. Furthermore, the effectiveness of the amount of dollar spent on nuclear e nergy is not very high compared to wind power. According toRead MoreEnergy Crisis in Pakistan2194 Words   |  9 PagesEnergy crisis in Pakistan Outline: Introduction Pakistan is a victim of energy crisis A shortfall of energy is called energy crisis Energy crisis is not specific to Pakistan Causes behind the energy crisis Poor management Circular debt Power theft and Power wastage Corruption and lack of accountability Mis-allocation of resources Increasing price of oil in international market In past no efforts were made Read MoreNanotechnology And The Energy Crisis1898 Words   |  8 PagesNanotechnology and the Energy Crisis A major problem facing the world today is the energy crisis. The amount of energy being consumed is much greater than the fossil fuels of the Earth will be able to keep up with in the long run. As energy use continues to grow, the demand for energy will exceed its supply. This is obviously a huge problem, and why this is being referred to as a crisis. However, nanotechnology can potentially solve this problem due to its ability to help make every aspect of producingRead MoreThe Energy Crisis Of 19791422 Words   |  6 PagesEnergy is a daily consumption that everybody uses in their daily lives. As a nation, we as modern people in the United States rely heavily upon energy sources such as oil, wind, thermal, natural, solar, hydraulic, etc. During the 70s, energy was a booming industry that everybody wanted to be a part of. This industry affected people s way of living and everyday use of technology such as house appliances, automobiles, industry, and city power grids. During this era, an energy crisis occurred whichRead More Modern Energy Crisis Cause by Oil Companies Essay855 Words   |  4 Pagesit seems that energy prices have skyrocketed. Not long ago gas prices were a dollar seventy-five, but now it is almost four dollars a gallon. These days gas and energy prices seem to be a weekly topic on local and national news. Every time there is some type of fluctuation, it causes chaos, because it is probably a difference of ten cents and sometimes more. So that raise you received, just throw it right out the window because it is not doing anything for you except paying your energy bills and putting

Unrealistic Love Essay - 1688 Words

We all wish to have that magical moment a moment that just leaves you in awe and feelings that are indescribable. A couple of seconds that your heart just beats faster and faster and there’s no stopping the excitement, the happiness, the butterflies. Sounds like it was just taken out of a love song, right? Truth of the matter is that love songs influence young culture on how love should feel and create this stereotype that love is nothing but a moment filled with passion and desires. But reality is that’s not always the case and these songs set up unrealistic measures such as, a passionate moment or falling in love solely on physical attraction; and if you don’t achieve that moment or are not attracted in that instant then you’re not in†¦show more content†¦These three songs are very popular in pop culture and country, primarily aimed at girls in their teens and young adults. The purpose of this paper is to prove that these songs in the music ind ustry mold the point of view that teen’s have regarding love. Summary: Today was a fairytale â€Å"Today was a fairytale†, is a 4:01 song written by Taylor Swift, and produced by Nathan Chapman used in the soundtrack for major motion picture Valentine’s Day. The song describes exactly the title, a young girl who felt like a princess when she went out with her prince charming on a magical date. The song describes a scenario in where she wore a pretty dress and he wore a dark grey t-shirt. She knew she loved him just by a simple glare, the way he kissed her, how he made her heart beat faster and cause time to slow down due to his presence. Analysis The song basically describes the â€Å"perfect date† and all these emotions that are â€Å"supposed† to be felt to indicate that you love the person. The artist adds classical elements and modern-day elements to her song making it more relatable to teens and also causing them to remember memories of when they were kids watching â€Å"Snow White† and wishing one day they will be that princess. The artist keeps repeating that thisShow MoreRelatedThe Perception of Love in Romantic Films955 Words   |  4 Pagesseen them, those cheesy romantic comedies where two (beautiful) strangers meet and fall in love. They run into some sort of conflict and eventually find a way back to each other in the end. Although that seems like a harmless concept, that kind of love results in unrealistic expectations of what a life partner should be, unrealistic expectations of what the ideal woman or man should look like and unrealistic expectations of what constitutes healthy conflict resolution. The majority of women (andRead MoreAmerican Society : Film Review1584 Words   |  7 Pagesbut, it also changed how people experienced emotions. 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The main character of the story is Roxanne Coss, an opera singer who, along with a plethora of other unique characters, finds herself suddenly taken hostage while performing at a private birthday party in an unnamed South American country. The specific location, we are told, is the vice-presidential palace, complete with all the luxuries and exclusivities that political dignitaries and wealthyRead MoreEssay on The Suffering of the Women in Wuthering Heights1069 Words   |  5 PagesThe Suffering of the Women in Wuthering Heights It appears that Catherines expectations are unrealistic especially when placed in the historical context. The novel is written during the Victorian era where the role of women in relation to marriage was that they were to be obedient, disciplined and faithful to their husband. Catherine does not fulfil any of these roles in the long term. Firstly, she marries Edgar for social and financial benefits. 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Without love in the world, nothing would get d one. Think about it, without love, the human population would not be nearly as large as what it is today. Without people’s love for other people, no new families would be created. Another example is without people’s love for their work, nothing new would be discovered. Love is unique to everyone, each person loves differently from the next. Love is immeasurable

Indigenous Education and Perspectives

Question: Discuss about the Indigenous Education and Perspectives. Answer: Introduction: The essay presents a detailed description of the Stolen Generations in the context of Indigenous Australians. It analyses the effect, impact and their nature on the Indigenous population. Further, the essay focuses on the significance of understanding the historical event by the educators and reflects on its relevance. Lastly, the essay discusses the undermining effect of the event and strongly supports the use of Indigenous language. The term "Stolen Generations" refers to the event and the actions between 1890-1970, including separation of families and children of Aboriginal and Torres Strait Islander (Korff, 2014). These children never met their families again and were admitted in government institutions. The non-Indigenous families adopted some of these children. In 1900s this event persuaded the Australian public to believe that the Indigenous children were poorly treated, deprived, and were at risk. They believed that the life of the children would improve if adopted by the non-Indigenous Australians or institutions that can provide them more love, care, better education and more civilized upbringing. However, the reality behind this event was different. The objective of removing these children was to introduce them to Anglo values and work habits." The rationale was to stop the passing of language, identity, cultural values to the children by their biological parents and communities such that they could be employed by the colonial settlers (Nsdc.org.au, n.d.). Children with one of the parents being white and other Indigenous were mainly targeted for this purpose. It was also believed by the Aboriginal protection boards that the outcome of this separation would be a successful assimilation of these isolated children into white society. It gave them great hopes that it would easily help in merging the mixed indigenous people with the white population (Nsdc.org.au, n.d.). However, this attempt was mainly to wipe out the Aboriginal race completely leaving only the whites. A stated by McKeich, (2006), in 1915, the Aborigines Protection Amending Act enabled taking Indigenous children away from their families neglecting the same maltreatment and negligence that they would experience any way. The act managed to remove children without the court order and parental consent. The member of the parliament of New South Wales Mr. McGarry objected this act in 1915 and described the policy as stealing the child away from its parents." It was later in 1997 that the Human Rights and Equal Opportunities Commission initiated a national inquiry into this separation. In 1997, the findings of this inquiry were released as Bringing Them Home (McKeich, 2006). The findings revealed many cases of forceful removal of Indigenous children from their families and communities. These findings thus led to the emergence of the term The Stolen Generations that describes the stories shared by the Aboriginal and Torres Strait Islander people. The Indigenous children (half-caste) who were removed were known as the "stolen generations." Throughout this period of stolen generations, every night the children were removed from their family leaving their families horified. Later the report referred to the term as forcible removal policies (McKeich, 2006). It was estimated that between 1883-1969, in NSW alone more than 60,000 children were stolen, however, there were hardly any records found of them according to Korff, (2014). The past child removal policy has s till had its effect on the Indigenous communities. They are present as either first, second or third generation member of the Stolen Generations. In 2008, Mr. Kevin Rudd the Prime Minister of Australia had apologized for stolen generation in front of the nation. Although the Indigenous Australians of the Stolen Generations accepted the apology, it neither repaired their broken hearts nor their issues. This affected population needs more support and initiatives from the nation (Davenport-West, 2009). There is wide range of challenges faced by the members of the Stolen Generations which greatly impacts their life. Children who are taken away from their family experiences trauma. These people do not come forward due to confusion, shame, and sense of not being cared. The other reason includes family and friends who lack awareness and find difficult to be open about their grief and do not prefer to dig into the past (Davenport-West, 2009). There are reports of many children experiencing psychological issues after being the victim of physical and sexual abuse by the caregivers. These greatly affect the mental health of the children thus, preventing them from coming forward (Davenport-West, 2009). There are range of factors that determines the impact of the child abuse including the existing relationship between the abuser/s and the child, type and severity of abuse, family environment of the child, the relationship between the child and the parents or other caregivers, and if any hist ory of child abuse or care, support and love (Asca.org.au, n.d). Children with experiences of abuse are found to have common psychological effects in adulthood, which are anxiety, depression, aggression and violence. According to Asca.org.au, (n.d) members of the stolen generations are highly vulnerable to these effects. As per Davenport-West, (2009) the Indigenous children and families of the stolen generations are deprived of accurate records about their marriage, birth, adoption, and other government records. Without the birth certificate, it is difficult for an individual to prove own identity. This prevents them from accessing certain services and support existing in their favor. Also, the incomplete and missing records make it difficult for the parents and children of the stolen generations to search for their lost heritage, community and family members. Even if some members return, they are highly likely to be rejected because of their poor knowledge related to Aboriginal language, community, and cultural values. Therefore, it becomes difficult for them to fit in their culture like any other stranger and are unaccepted (Davenport-West, 2009). The impact of child removal is not only limited to the first-degree relatives rather several generations. Many generations feel the pain and trauma such as families, children, grandchildren and communities. Children raised in foster homes and those who were institutionalized were found to unable to raise their children with affection and love. Since they were always devoid of compassion and warmth, they failed to bring their children appropriately (Davenport-West, 2009). The Indigenous Australians are more likely to ha ve poor physical and mental health when compared to the non-Indigenous Australians. The chronic illnesses that are highly prevalent among the Aboriginals are heart disease, diabetes, kidney disease, drug and alcohol abuse, higher rates of smoking and premature birth. They experience a variety of emotional and mental health concerns and are highly represented in death and disability index. Diabetes and heart diseases are inherited conditions. Therefore, inability to track back the lost family members also poses a health risk (Davenport-West, 2009). Members of stolen generations have poor contact with the criminal justice system being in the foster care system and institutionalization. However, the police system pays greater attention to the Indigenous children as they grow into adolescence which is the outcome of the Bringing them homeReport according to McKeich, (2006). The Aboriginals and Torres Strait Islander communities have a rich history with their cultural values, customs, be liefs, and language. Children adopted by the white Australians are devoid of their rich history and cultural knowledge and never felt themselves to be the part of the Indigenous population. Hence, they were discriminated and not treated as a part of the non-Indigenous society. Therefore, the knowledge of this history should also be present among the educators to teach, support and encourage the children to accept the Indigenous culture (Supporting Aboriginal and Torres Strait Islander children in kindergarten, 2005). The children removed from their families face a range of difficulties in schools. In Australia, the mainstream schools fail to meet the needs of the culturally and linguistically diverse group of students. They experience, difficult learning situation as they are expected to conform or assimilate like other white Australian children in the schools. Consequently, these children show the high rate of absenteeism and eventually leave school permanently. Due to child removal, the Indigenous people have lost their culture, language, and family. As a result, the Aboriginal people fail to pass on their language, cultures and traditions to their next generation. This is leading to dying of their culture and language. The learning style of Indigenous children differs from the non-Indigenous children. The Indigenous children also have legit, strong culture and pedagogies (Nichol, 2011). According to the theory of Universal Grammar put forward by Noam Chomsky, children are born with instinctive grammar capabilities. In the brain, these children are found to use the mechanism of "Language Acquisition Device'." It facilitates the learning of any language. For every child, the first three years of life are the critical period of learning. It becomes difficult to learn a new language after this age (Lemetyinen, 2012). Thus, critical learning period may also be the reason creating difficulty in learning an Indigenous language after the initial three years in children. This is the hurdle for the members of stolen generations when learning an Indigenous language. The only way to keep children engaged in learning an Indigenous culture, history and languages are to teach them through the medium of stories, art and music (Supporting Aboriginal and Torres Strait Islander children in kindergarten, 2005). The stolen generation have the long-term effect on the Indigenous children. However, multicultural ways of teaching can be adopted by the schools and educators to have a positive imp act on the children learning the Indigenous culture. This also assists in greater acceptance and inclusion of Indigenous culture among these children (McKeich, 2006). The essay has exhaustively discussed the impact of stolen generation on the Indigenous Australians. The essay has focused on the significance of understanding the historical event by the educators. The essay has discussed the undermining effect of stolen generations, and it strongly supports the use of Indigenous language. It made me cringe studying the way Aboriginals were treated for several years. Studying about their trauma and the painful past of Australia made my heart drop. Throughout the past decades, these populations have faced hard times. Research on this topic has helped me in gaining in-depth knowledge about the history of Indigenous Australians. The government can never rewind what has been taken away from the Indigenous people, and I feel that the apology was not enough. However, the apology and confession of wrongdoing indicate steps being taken in the right direction. References Asca.org.au,Childhood trauma and abuse can have many effects on adult health. Retrieved 10 January 2015, from https://www.asca.org.au/About/Resources/Abuse-related-conditions.aspx Davenport-West, R. (2009).Between Two Worlds Understanding the Stolen Generations.https://www.stolengenerationsvictoria.org.au/. Retrieved 8 January 2015, from https://www.stolengenerationsvictoria.org.au/sitebuilder/careers/knowledge/asset/files/54/stolengen_btwa5%283%29.pdf Korff, J. (2014).A guide to Australias Stolen Generations.Creative Spirits. Retrieved 20. December 2016, from https://www.creativespirits.info/aboriginalculture/politics/a-guide-to-australias-stolen-generations Lemetyinen, H. (2012).Language Acquisition Theory | Simply Psychology.Simplypsychology.org. Retrieved 11 January 2015, from https://www.simplypsychology.org/language.html McKeich, A. (2006).Stolen Generation's Victoria- Second Step(1st ed., pp. 1-78). Retrieved from https://www.stolengenerationsvictoria.org.au/sitebuilder/careers/knowledge/asset/files/42/secondsteppdf.pdf Nichol,. (2011).INDIGENOUS PEDAGOGY AND DEVELOPMENT(1st ed., pp. 103-125). Retrieved from https://download.springer.com.ezproxy.lib.swin.edu.au/static/pdf/248/chp%253A10.1007%252F978-94-6091-373-0_7.pdf?auth66=1421260076_a59bca1529e05345a224769fa4a52033ext=.pdf Nsdc.org.au,.The History of the Stolen Generations - National Sorry Day Committee. Retrieved 7 January 2015, from https://www.nsdc.org.au/stolen-generations/history-of-the-stolen-generations/the-history-of-the-stolen-generations Supporting Aboriginal and Torres Strait Islander children in kindergarten. (2005) (1st ed.). Retrieved from https://www.education.vic.gov.au/Documents/childhood/parents/support/supportingatsikinder.pdf Yunkaporta, T. (2009).8ways - Aboriginal pedagogy research review.8ways.wikispaces.com. Retrieved 11 January 2015, from https://8ways.wikispaces.com/Aboriginal+pedagogy+research+review